MARKETING AND COMMUNICATIONS
Manager, Seminar Marketing Strategy
The Manager, Seminar Marketing Strategy will play a critical role in increasing seminar attendance among individual attendees and strengthening relationships with law firms and corporate legal departments. This role requires a professional who is comfortable developing marketing strategy, collaborating with members, engaging decision-makers, identifying new firm-level opportunities, and positioning DRI seminars as essential professional development and business-building investments.
The ideal candidate brings experience from a law firm marketing team, professional services environment, CLE provider, or association marketing agency and understands how attorneys evaluate conferences and training opportunities. The ideal candidate leverages AI-powered marketing technologies to improve campaign performance, efficiency, and audience engagement with sound judgment.
Manager, Seminar Marketing Strategy Details (PDF)